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No Need For Coupons With Target Weekly Ad

By: Susan Belly

In this day and age, our shopping options are endless. Companies spend millions of dollars catering to different consumer demographics each year. With all of the choice we have, sometimes it is difficult to pick a company or brand to stay loyal to. Companies are very aware of this, and it is beneficial to consumers in the supply and demand sense of marketing. Price reduction promotions and the onslaught of sales are ways that the consumer benefits handsomely from companies competing for business.
Many companies create things like coupons in order to get consumers to shop with them. Print circulars are another strategy that companies use, by rotating weekly sales. Print circulars are pamphlets that advertise all of the things stores have marked down for that particular week. A weekly ad is another name for these. The Target weekly ad is one of the most popular of this promotions.
The Target weekly ad is particularly popular because it tailors sales to the customer in many ways. The website version of the Target weekly ad lets a customer type in their particular zip code or city and state in order to individualize the savings to the Target location nearest their home. Once this is done, the weekly ad appears and customers are able to click to enlarge an item of interest. Price, quantity and department location of the desired item all appear when something is clicked on.
The Target weekly ad is also successful in the genius organization method. Each week, there are different themes. For instance, this week there is a baby theme, and all items pertaining to babies are on sale. The Target weekly ad makes sure the customer views them as a one stop shopping location for all of their baby needs, from diapers to strollers.
Just about every store, Target included, focuses on seasons and holidays in their weekly ads. Target makes good use of the back to school onslaught for everyone from college freshman to kindergarten. The stylish back packs, soft dorm pillows and even computer software sales appeal to all ages and genders.
One thing that seems unique to Target is the sheer length of its weekly ad. Most company circulars are six to seven pages at most, while the Target weekly ad totals about twenty pages! The ever changing sales and large volume of items offered at a discount both make for great advertising, and you guessed it, big savings! It is a great idea to comparison shop for the best deals among different stores, so that the big savings will carry over to your spending budget.


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